Episode 60: Christian Beck - Innovatemap Artwork

The Sales Vitamin Podcast

You're about to learn what they don’t teach you in school. In the Sales Vitamin podcast, host John Bossong deconstructs the play books of the most successful B2B sales authors, leaders and field practitioners and discusses their practical strategies, perspectives and insights. What if you could learn from a leading sales author, thought leader or top sales performer and soak in their years of knowledge and experience? Now, you’ll have a front row seat to learn proven practical sales skills, strategies and systems from the best. The Sales Vitamin Podcast is for anyone who wants to be the best sales professional they can be and take away real, practical sales guidance. My goal is to provide a platform that educates, teaches and helps develop B2B sales professionals at all levels. Each episode is a sales vitamin to enhance your sales development and growth. You will turn each vitamin into actionable advice you can use no matter what industry you are in. Topics will range from prospecting, how to advance deals through the pipeline, how to maintain a positive sales mindset, continuous sales education, using social media, how to utilize all sales channels, negotiating, territory management, managing a sales team and much more! If you want to improve and develop your sales skills, hit that subscribe button.

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The Sales Vitamin Podcast

Episode 60: Christian Beck - Innovatemap

June 13, 2021 • John Bossong / Christian Beck • Season 2 • Episode 60

Today's guest on The Sales Vitamin Podcast is Christian Beck.

Christian is the Co-Founder and Executive Partner of Growth Strategy & Design for Innovatemap. Innovatemap is a team of experts in digital product research, branding, marketing and design.

Christian began his career as a user experience (UX) designer at Autodesk, a top Silicon Valley firm, which set his foundation in and passion for digital products and high-growth tech companies. As a co-founder and Executive Partner, Christian owns revenue growth operations, including sales and marketing. He is also the co-host of Innovatemap’s Better Product podcast and also owns the vision for the Better Product Community.

Christian is passionate about bringing ideas to life, from creating a UX strategy to innovating alongside non-tech companies. Christian is one of the industry leaders in helping organizations ideate, strategize and design digital solutions.

Here's what we discuss in this episode:

Christian's background.
UX (User Design).
Digital Products vs Physical Products.
A shoe example.
What comes first in creating products?
The connection between sales and design.
Creating simplicity in the user experience.
Two key mistakes companies make in the design stage.
The hidden cost of design.
Designing for different interfaces.
Design and scalability.
Design team interactions with sales teams.
One sales vitamin.

Connect with Innovatemap and Christian Beck
Innovatemap official website.
Innovatemap LinkedIn
Innovatemap Twitter
Christian's Twitter
Christian's LinkedIn